UMW confident of selling 1,000 units of Lexus this year
UMW Toyota Motor Sdn Bhd, the distributor of Toyota and Lexus cars in Malaysia is confident that they will be able to perform well in the market this year for their Lexus brand. Ismet Suki, the president of Lexus division at UMW said that they are setting a target of 1,000 units of Lexus to be sold this year. This he said represents a significant growth from 2010 which is more than 50% after selling 431 units.
He was speaking at the launching of Lexus’ latest showroom in Johor where he told the media that the sales for Lexus cars since the start of the year has been very encouraging. It has been about 3 months and the sales for their latest launched model the Lexus CT200H has been more than encouraging. This is the eco-friendly, full hybrid luxury compact model where they are targeting to sell 850 units this year. The RX350 is their best selling model for 2009.
He also said that the latest Jalan Serampang facility which is owned by Mutiara Motorsports Sdn Bhd will be one of their latest showrooms for the southern market. This adds on to their 3 other current outlets in the Klang Valley and another one catering for the northern region in Penang. Plans are in place to add another one for the Klang Valley. The dealership was awarded to Mutiara and have since pumped in RM5million to develop the facility as UMW up their efforts to sell more of their hybrid model in the country following the recent government incentive that exempts tax for hybrid cars. The new center started operations in January and has since received more than 40 bookings.