Honda hybrid model Insight tops sales in Japan

It was reported that the competition is so fierce among the 2 top car makers in Japan that for each hybrid model that they sell (Prius and the Insight) their profits are about ¥300,000 which amounts to about RM11,000. This is the more or less equal to the usual amount of profit they make in the conventional petrol fueled cars. Hybrid costs more to develop though, which means the initial capital outlay will be way out cost the usual, but in a long run, the companies would definitely earn them back, which pretty much tells us that hybrids could just be the way forward.